News | Inosat
Geomarketing
Increase your costumers!We tell you where!
Inosat’s Geomarketing is an intelligence tool that combined with geo-referencing will help companies to identify which areas have more business potential, allowing the creation of direct marketing and advertising campaigns.
Inosat’s Geomarketing Application is fundamental to support managers in the decision making process. Allows companies to identify potential customers near current clients and optimize commercial visits. With a better distribution of business across the territory companies will be able to visit more customers and still have time to acquire new customers.
Inosat's Growth
In these four years of activity Inosat Global closed several partnerships in target countries, achieving presence in 16 countries in 3 continents. But mainly I want to highlight the receptiveness of our products out there, this is very important for Inosat because when entering advanced markets such as Brazil or South Africa we expect to find technologically advanced products, communication and pricing strategies more aggressive and more evolved.
However every time we approach international partners, we realize that Inosat has a superior product and aggressive marketing and commercial strategies.
We are continuously investing in R&D, in order to always be ahead of competition and give our customers innovative yet reliable and secure solutions. Our focus is always our costumers return on investment, that’s why we developed.
Navigator that allows increasing productivity, a fuel sensor that allows detecting fuel losses or theft, and now Geomarketing that will increase our costumers’ capability to increase their sales.
Inosat in Chile and Peru
With this partnership Inosat assures the accomplishment of a milestone of the internationalization strategy, that is, enlarging its activity in the Latin American market. Inosat will entry the Chilean and Peru markets with 2 main products Inofleet Smart and Inofleet Professional.
Tiago Borges, Board Member and cofounder of Inosat, notes that "the Chilean telematics market is not evolved enough to provide reliable management information enabling cost reduction and productivity maximization, that is the key advantage of our products”.
The internationalization strategy outlined by Inosat reflects the continuous and sustained growth in the Portuguese market, striving for investment and continued development of its products and commitment to the full production of hardware and software, allowing the flexibility needed to adapt to specific needs of different audiences and markets.
Inosat in Nigeria
“The partnership with Inosat represents an accomplishment of one of our strategic goals - creating alliances with companies related with electronic security. Inosat’s products allow us to complement our offer as a security solution provider and enlarge our presence in the Nigerian market.” Victor Vanni, Vanni Security Director Inosat has recently initiated its activity in Nigeria, trough a partnership concluded with Vanni Security, Nigeria’s leading Security Company, with 39 years of activity with a strong market presence and over 2000 employees.
Inosat confirms its presence at the 2010 CeBIT
Inosat will be present, like it has been in previous years, in the 2010 edition of CeBIT in Hannover, Germany, between the 2nd and 6th of March. In regards to location, we will be present in Hall 7.
Inosat's strategy will reside on the disclosure of its consumer products and on gathering international partners.
